1982 Sale Flier

I first saw this piece in an in-store framed picture and assumed it was a catalog cover like the other framed pictures in my collection. When I finally got to see the whole piece it was revealed that all of the product was only available in the Mill Valley or Polk Street stores and not […]

Catalog #4 1980

Enjoy! Another very early catalog that gives us a glimpse at the workings of a small but growing company called Banana Republic. My favorite pieces are the Banana Republic silk-screened logo t-shirts which are advertised as being yellow! I'd love to see one in person sometime, but it's doubtful many survived. Note also the All-Night [...]

Banana Republic Catalogue #3 1980 Winter/Spring (Tiger)

 The third catalogue features a very striking tiger drawing from Patrica Gwilliam and it showcases a growing company in the hands of two excited (and no doubt exhausted) entrepreneurs.  One of the items that jumped out at me is the Australian Bush Jacket, which I believe is the piece that inspired the entire business when [...]
1979 Winter Catalogue #1

Banana Republic Catalogue #1 1979 Winter with Spring Update

 The first Banana Republic catalog is labeled Winter 1979 and would have come out at the same time or just after the Mill Valley store opened on the Friday after Thanksgiving in 1978. Catalogue #1 sets the Banana Republic story in motion and begins crafting the legend immediately. There is an interior page that illustrates [...]